Levi Strauss & Co is a global leader in jeanswear, selling its product in more than 100 countries worldwide.
Back in 2019, the COVID-19 pandemic caused a major shift for millions of consumers sitting in their homes to turn to online shopping.
Quickly, Levi’s noticed a rise in digital scams: counterfeit sales, trademark infringement, and unauthorized sellers.
Levi’s Turned to BrandShield for Brand Protection
Very quickly, BrandShield detected a substantial With almost 1,000 phishing sites taken down over the 2 years, BrandShield helped Levi’s and its customers to keep their details and save money. Levi’s decision not to cut their online brand protection budget even in times of global panic and uncertainty proved to help the brand reputation to grow and to maintain a solid revenue stream from online shopping.
