As a renowned luxury home entertainment brand, B&O was often duplicated on marketplaces and fake ecommerce sites. Counterfeiting, unauthorized sales, intellectual property violations, and distribution channel compliance issues. With the help of BrandShield, they removed more than 11,000 counterfeit listings worth Millions of dollars and installed a holistic brand protection program that fits their needs and their external threat landscape.
“BrandShield delivers, not only a robust and reliable product, but effective enforcement competences, combined with a deep commercial understanding of how business works. The results are just tremendous!”
Morten R. Serup, Sr. Brand Protection Officer