We detect and remove online threats in the travel and hospitality industry

Hotels and travel agencies collect huge amounts of customer data every day, and that makes these businesses prime targets for online threats. From phishing websites and online booking scams to C-level impersonation and social media fraud, bad actors find any way they can to steal your customers’ data. 

One particularly insidious technique is to set up a fake website that poses as a legitimate hotel or travel site. Owners of these fake sites can use pay-per-click advertising based on your brand to show up at the top of the search results. Your guests think they are checking in or even booking a ticket when they are really handing over their personal information to a criminal. Travelers get to their final destination and find out they have no hotel reservation. 

Another threat is executive or corporate impersonation on social media. Employees can receive direct messages asking them to provide company information. The message looks believable because it seems to come from an authority figure. However, it is simply a criminal waiting to exploit sensitive information. And when cybercriminals get their hands on company credentials, disastrous things can happen. 

Scams and phishing websites erode your credibility and reputation. If the media catches onto a problem, many customers will think twice about doing business with your hotel or travel company. 

That’s where BrandShield comes in. Through advanced technology, BrandShield constantly scans the web looking for threats that are abusing your company. BrandShield takes care of threats that are beyond your firewall, including domain name imitation, fraudulent websites, intellectual property violations, and corporate impersonation. Click below to learn more.

Common Use Cases:

  • Phishing Sites
  • Executive Impersonation
  • Cybersquatting
  • Online Fraud

Common Platforms Used:

  • Websites
  • Social Media
  • Mobile Apps
  • Marketplaces

Did You Know?

$5.7B

That’s how much travelers paid to hotel booking scams in 2018

69%

Of hotel guests don’t think hotels do enough to safeguard their information

31%

Of travel and hospitality businesses saw an increase in online threats in 2020

Be in Control

Gain full control by learning what is out there and what is harmful for your company.

Reports & Statistics

Periodic and other detailed reports with monitoring, detection and enforcement activities.

Enforcement Experts

Experienced and knowledgeable enforcement managers analyze your company threats to determine efficient course of action.

Logo Recognition

Cutting edge technology developed by BrandShield locates logos within graphic items.

Social Media Protection

Monitor major social media platforms to detect phishing attempts and executive impersonation, where your customers and employees are exposed.

Advanced Anti-Phishing

BrandShield’s Anti-phishing dashboard includes innovative features like Website Duplication Detector, automated takedown notices, blacklists and more.

Some of the companies that work with us


After looking for solutions to our time-consuming research issue with trademark infringements and after having tried various products with external handling and evaluation – which we found unsuitable for our needs – we finally discovered Brandshield. The comprehensive tool allows us to evaluate and act on the infringements fast ourselves, whilst we save a lot of time on the research as it sums all results up in an easy to understand and effective user interface. With Brandshield we are able to optimize our resources and reaction time and are able to easily identify and process far more trademark infringements than ever before.”

Hannes Tribelnig

Licensing/Trademark Protection & Product Placement Manager

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