BrandShield is a technology that helps change the balance in the fight against counterfeiters.
The analytical capabilities of BrandShield allow our team to locate the most damaging online problems for New Balance at any given time.
The interface is extremely intuitive yet has a magnitude of capabilities that help us perform and manage our enforcement activities with higher efficiency.
The patterns recognition capabilities of the system help us locate groups of abusive cases to reveal larger networks of the worst counterfeiters.
The machine learning capabilities also help us to focus the results on what is most important.
BrandShield as a company keeps surprising us with constant improvements to their services and technology.”
In addition to the paramount task of protecting your brand, BrandShield provides critical analytics to help you identify new competitors and spot trends that impact your digital strategy. Easy to use and cost effective, this is the best tool out there for data analytics based monitoring in the next generation of the Internet. This software solution provides economies of scale by providing both IP lawyers and digital marketers invaluable intelligence.”
Most interfaces are or were made for internal consultants and not usable for an “End-user”, not even for a lawyer. So when BrandShield said they had something different, I became very curious, as I had heard the same so many times.”