Preserving Health, Upholding Trust: Brand Protection in Pharmaceuticals.
The infiltration of counterfeit pharmaceuticals into the market not only exposes pharmaceutical companies to a web of legal and reputational challenges but also poses a direct threat to consumers, risking their health and life. The consequences extend far beyond the realm of regulatory adherence; they permeate the very fabric of societal trust in the pharmaceutical landscape.
The digital age has brought new risks for pharmaceutical companies by providing fake drug sellers with easy-to-use platforms to spread their products. From the consumer side, it has become easier to research and buy drugs online.
The proliferation of tens of thousands of online pharmacies adds an additional layer of complexity. Some of them are legitimate, while others sell grey market and counterfeit pharmaceuticals. It’s often difficult for consumers to tell the real from the fake. Some online drug listings don’t even sell products but are phishing websites instead. Listing an in-demand medication at a discount is one way to get unsuspecting consumers to give away their personal information.
BrandShield has vast experience protecting some of the biggest pharmaceutical companies worldwide by removing RX drugs and phishing in websites, social pages, and marketplace listings, closing rogue online pharmacies, detecting phishing attempts, removing trademark infringements, and more.
