
Scammers Use ‘Today’ Show’s Al Roker in AI Deepfake Commercials
Al Roker has joined the growing list of celebrities whose likenesses have been manipulated through artificial intelligence technology for fraudulent marketing schemes.

Al Roker has joined the growing list of celebrities whose likenesses have been manipulated through artificial intelligence technology for fraudulent marketing schemes.

On social media, there are ads offering deep discounts at popular retailers like J. Crew, Ann Taylor and Old Navy. When you click on the link, you’re taken to a site that looks like the real deal, but it is actually an imposter.

In BrandShield’s second annual CyberScam Report, it was revealed that nearly every major brand faced online attacks in 2024, costing organizations millions in damages.

Cyber thieves have entered the medical field. Cybersecurity firm BrandShield says it has shut down more than 250 websites for selling fake weight-loss and diabetes drugs.

The rise in popularity of weight-loss and diabetes drugs like Ozempic (a GLP-1 medication) has led to a surge in counterfeit versions being sold online.

The cybersecurity firm BrandShield has taken down more than 250 websites selling fake versions of popular weight-loss and diabetes drugs in the GLP-1 class