Counterfeits are more than a nuisance—they threaten brand trust, customer safety, and revenue. This guide walks you through the full process of identifying and removing fake merchandise, with expert tips and tools from BrandShield.
What is Trademark Infringement and How to Protect Against It
Trademark infringement is more than just a legal issue—it’s a direct threat to your brand’s reputation and customer trust. This article breaks down what trademark infringement looks like, why it’s so damaging, and the essential steps businesses should take to prevent it.
eCommerce Online Brand Protection: Safeguarding Your Business
Counterfeiters, impersonators, and scammers are targeting eCommerce brands like yours, threatening revenue and customer trust. Learn how eCommerce Online Brand Protection can safeguard your business from fraud, counterfeit products, and trademark abuse. Discover key strategies to monitor marketplaces, secure your brand’s reputation, and take action against online threats.
Better Safe: Proven Online Brand Protection Tactics
The importance of brand protection couldn’t be more apparent. An OECD report stated that counterfeit goods reached 3.3% of the overall global trade, and in 2020, U.S. Customs seized $1.3…