Trending phishing methods to be aware of

Domain Infringement (typosquatting)
When using this phishing method, cybercriminals register domains containing your brand or company name to create look-a-like website or mislead innocent customers to believe that these domains are genuine (registered by the rightful brand owner) when they are in fact scams.

Brand impersonation
Rogue websites, social media, or mobile applications are created to appear legitimate. Everything from logo and web page copy to images and posts is generated to look real and impersonate the brand online. Usually, they require to submit personal details or payment details, exploiting customers’ trust in respectful brands.

Executive impersonation
The creation of false social media profiles with real or fake details of CEOs or other C-level executives, in order to engage with customers, employees, and partners, and send suspicious links to phishing sites, or even phishing for details with social media features like personal messages or fake purchase.

Social media ad scams
A quarter of online shopping scams are due to social media ads, with Facebook and Instagram taking the lead. In the first half of 2020, the Federal Trade Commission received more complaints regarding social media ad-related scams than in all of 2019, leading to a $117 million loss.

Facebook Messenger scams
Through Facebook Messenger (and private messages), cybercriminals send messages from impersonating accounts that include malicious links, fake updates or authorization requests (common fraud method often used when impersonating customer service teams). If their victim clicks on it, they will unknowingly provide cybercriminals with their confidential information, including login credentials and contact lists.

Phishing Methods:

  • Domain Infringement (typosquatting)
  • Brand Impersonation
  • Executive Impersonation
  • Social Media Ad Scams
  • Facebook Messenger 

What Can You Do?
Complete Brand-Oriented Digital Risk Protection

Protecting your company and customers from trending phishing scams is a Sisyphus task. New digital threats and methods appear constantly. CISOs and cybersecurity teams struggle to detect digital threats and remediate against them before any real damage is done. This online ‘cat and mouse’ mentality does not support companies’ digital resilience, and requires too much resources. Partnering with a trust-worthy brand-oriented digital risk protection vendor, utilizing artificial intelligence and robust technology to proactively monitor the digital sphere, methodically detect all external threats, and remove them quickly and efficiently is the ultimate long-term solution.

Why BrandShield?

Rich content analysis
BrandShield’s advanced content analysis is able to detect additional non-infringing domain websites, on top of common typosquatting.

Social media coverage
Direct crawlers to 13 major social media platforms including Facebook, Instagram, Tiktok, LinkedIn, and Telegram.

Takedown by IP experts
All takedowns and blocking are managed by an experienced enforcement team, all of them are expertswith IP background.

Superior technology
Complete and robust SaaS platform with full access to your current threat map, and your remediation status. BrandShield’s platform includes all data, including historical scan results, advanced network detection, logo recognition, detection and remediation statistics, and customizable reports.

Anti-Phishing Numbers You Need to Know


increase in social media attacks in 2019.


of cyber attacks rely on social engineering.


66% Of attacks on social media are successful

Be in Control

Gain full control by learning what is out there and what is harmful for your company.

Advanced Anti-Phishing

BrandShield’s Anti-phishing dashboard includes innovative features like Website Duplication Detector, automated takedown notices, blacklists and more.

Enforcement Experts

Experienced and knowledgeable enforcement managers analyze your company threats to determine efficient course of action.

Logo Recognition

Cutting edge technology developed by BrandShield locates logos within graphic items.

Social Media Protection

Monitor major social media platforms to detect phishing attempts and executive impersonation, where your customers and employees are exposed.

Reports & Statistics

Periodic and other detailed reports with monitoring, detection and enforcement activities.

Some of the companies that work with us

BrandShield works with Simplex to fight online threats, impersonations and phishing attempts.

As a FinTech company that gives any person, anywhere, the ability to buy any cryptocurrency, security and user experience are crucial. We’ve been committed to fighting fraud from day one and have found BrandShield’s solution to be an effective partner in our cybersecurity strategy. BrandShield works with us to tackle cybersecurity threats, without creating arduous overhead so that our partners and users enjoy a seamless experience.”

Rachel Siegman

Head of Marketing