Domain Infringement (typosquatting)
When using this phishing method, cybercriminals register domains containing your brand or company name to create look-a-like website or mislead innocent customers to believe that these domains are genuine (registered by the rightful brand owner) when they are in fact scams.

Brand impersonation
Rogue websites, social media, or mobile applications are created to appear legitimate. Everything from logo and web page copy to images and posts is generated to look real and impersonate the brand online. Usually, they require to submit personal details or payment details, exploiting customers’ trust in respectful brands.

Executive impersonation
The creation of false social media profiles with real or fake details of CEOs or other C-level executives, in order to engage with customers, employees, and partners, and send suspicious links to phishing sites, or even phishing for details with social media features like personal messages or fake purchase.

Social media ad scams
A quarter of online shopping scams are due to social media ads, with Facebook and Instagram taking the lead. In the first half of 2020, the Federal Trade Commission received more complaints regarding social media ad-related scams than in all of 2019, leading to a $117 million loss.

Facebook Messenger scams
Through Facebook Messenger (and private messages), cybercriminals send messages from impersonating accounts that include malicious links, fake updates or authorization requests (common fraud method often used when impersonating customer service teams). If their victim clicks on it, they will unknowingly provide cybercriminals with their confidential information, including login credentials and contact lists.