Brand protection is no longer a luxury—it’s a necessity. From counterfeit detection to phishing prevention, discover how BrandShield uses AI to outsmart digital threats and safeguard your brand in real time.
INTA 2025: Visibility, Innovation, and Deeper Connections
BrandShield took center stage at INTA 2025, from being the official lanyard sponsor seen around San Diego to unveiling its next-gen AI.ClusterX platform. The event brought powerful conversations, new tech, and deeper connections with the global IP community — all pointing to the future of online brand protection.
What is Trademark Infringement and How to Protect Against It
Trademark infringement is more than just a legal issue—it’s a direct threat to your brand’s reputation and customer trust. This article breaks down what trademark infringement looks like, why it’s so damaging, and the essential steps businesses should take to prevent it.
Introducing AI.ClusterX: Next Generation AI-Powered Threat Clustering
AI.ClusterX analyzes digital assets at scale and groups similar threats together based on shared characteristics. This allows us to not just detect one fake site, but uncover the full campaign behind it. It’s a smarter, faster, and more holistic approach to brand protection.
What’s the Value of a Brand in B2C—and How Do You Protect It?
Discover how brand value drives growth in B2C—and why online brand protection is essential to defend against scams, fakes, and reputation-damaging threats.
BrandShield’s 2025 CyberScam Report: Priorities and Challenges for CISOs
Based on insights from 200 CISOs across the US, UK, and EU. This report uncovers critical challenges, emerging trends and shifts in cybersecurity strategies that are defining the cybersecurity ecosystem of the future.
Getting Ahead of Counterfeiting: From IP Issue to Business Challenge
At the IQPC US Global IP Exchange USA in January 2025, Spencer Yu, Vice President of Enterprise Sales at BrandShield, led a panel discussion on the evolving threat of counterfeiting…
Preventing Job Scams: Best Practices for Employers [7 Tips]
Job scams, in which cyber criminals falsely purport to be recruiters from legitimate companies, are an emerging threat to businesses and job seekers alike. In fact, the FTC has classified…
Brand Impersonation: The Hidden Costs to Your Reputation & Brand Value
Brand impersonation is a malicious practice where cybercriminals replicate the identity of a trusted brand to deceive individuals, steal sensitive information, or exploit consumer trust.
What is Brand Protection, and Why Every Company Needs It
In today’s highly competitive and fast-paced digital landscape, online brand protection has become a critical element for businesses of all sizes. With the rise of e-commerce, social media, and global…